Words That Matter: How the News and Social Media Shaped the 2016 Presidential Campaign, Leticia Bode, Ceren Budak, Jonathan M. Ladd, Frank Newport, Josh Pasek, Lisa O. Singh, Stuart N. Soroka and Michael W. Traugott
The 2016 presidential election will always hold a unique place in American history. Much ink has been spilled trying to explain why Donald Trump became the Republican nominee and eventually defeated Hillary Clinton in the general election. Any historical account of the 2016 presidential campaign is insufficient if it does not include some explanation of the role played by new and traditional news media outlets. Fortunately, Words That Matter: How the News and Social Media Shaped the 2016 Presidential Campaign provides an extensive, thorough, and detailed examination of media coverage of this important election. Perhaps more importantly, it also examines how particular messages in media coverage captured the attention of Americans over the course of the campaign.
This book presents the results of a very ambitious project aimed at capturing the ways traditional and social media shaped the 2016 presidential election. Specifically, the authors performed extensive content analyses of traditional and social media using both quantitative and qualitative approaches. At the same time, they conducted public opinion surveys using innovative questions that capture the topics Americans were thinking about immediately after media coverage of important campaign events. For readers interested in the intricacies of data collection, Chapter 3 provides a thorough review
To continue reading, see options above.
Join the Academy of Political Science and automatically receive Political Science Quarterly.
The Powell Doctrine
Publishing since 1886, PSQ is the most widely read and accessible scholarly journal with distinguished contributors such as: Lisa Anderson, Robert A. Dahl, Samuel P. Huntington, Robert Jervis, Joseph S. Nye, Jr., Theda Skocpol, Woodrow Wilsonview additional issues
Articles | Book reviews
PERSPECTIVES ON PRESIDENTIAL ELECTIONS, 1992–2020
The Academy of Political Science, promotes objective, scholarly analyses of political, social, and economic issues. Through its conferences and publications APS provides analysis and insight into both domestic and foreign policy issues.
With neither an ideological nor a partisan bias, PSQ looks at facts and analyzes data objectively to help readers understand what is really going on in national and world affairs.